Setting the Foundation for a Social Networking Website




           


Posted by Webmaster
When I chose the theme for the social networking website that I planned to create, I embarked upon a long and continuous process of brainstorming. When planning something that one hopes to be both beneficial to others and well organized, it is important to create a detailed process for achieving the goals of the project. Constantly reviewing the process will never end. That facilitates improvement and ensures that progression occurs.

Before embarking upon my ambitious plan to create the best social networking website for book lovers and other people involved in the literary industry, I knew that I needed to acquire the skills necessary to accomplish that feat. Although I knew how to create websites with HTML, I was just learning PHP. I also knew that the types of features I wanted on the website required more than those programming languages in order to operate effectively. Therefore, I started to learn additional programming languages. That involved much more studying and sifting through endless amounts of information, most of which was unhelpful. But first, I needed to create a presence for TheLiteraryNet.com on the Internet.

In order to create a presence on the Internet, one must have a website. Many people choose to use free pages offered through their Internet service providers, WordPress, or other entities and programs. They refer to them as their website. However, in order to create a true presence on the World Wide Web, one must own and operate an independent website for which they are solely responsible. To do that involves creating relationships with businesses that will assist with establishing and making a website available.

The Rise of TheLiteraryNet.com
A lot of brainstorming occurred before deciding upon a name for the social networking website that I planned to create. I thought hard about the words and phrases that would properly convey the intent of the website. The name needed to encompass the entirety of the website’s operations, and represent an effort to bring all literary enthusiasts together. Some names that I considered involved incorporating “web” into the name. I decided against that, probably because it was too similar to the “World Wide Web.” I chose “The Literary Net,” which was not being used by any other persons or entities, and the domain for it was available.

A domain name is the Uniform Resource Locator (URL) aka web address that is used to locate a website on the Internet. It is defined by a combination of letters and numbers that are usually preceded by “www” and a period, and followed by a period and “com,” “net,” “org,” etc. In order to secure it for one’s exclusive use, one must rent it through a domain registrar. Once that is done, they can use the domain as they desire. But before they do that, they must use a web server to upload the information they want viewable on the domain they registered. That is usually accomplished by renting space on a web server provided by a web hosting company.

After deciding upon The Literary Net as the name I wanted to use for the literary social networking website I intended to create, I located a domain registrar to register it with. I then registered TheLiteraryNet.com, and initially used the same company for web hosting services. Afterwards, it was then time to establish the The Literary Net’s presence on the World Wide Web.

Building a Social Network from Scratch
With the domain registered and hosted on a server, it was time to upload content. However, I knew that I still needed to learn certain aspects of computer programming in order to implement the features that I wanted on www.TheLiteraryNet.com. An important thing to consider is that the longer a website is active, the higher it ranks in search engines. The rank increases with the types and amount of content that is on the website. And even though I was not prepared to completely build this website which, after nearly four years is still an ongoing process, something needed to be uploaded.

The oldest cached image of this website at the Internet Archive – www.archive.org – which is from May 21, 2013, shows that the main page was full of links to a variety of literary websites. As I developed the skills needed to build the features that I wanted to include, I searched the Internet for websites that would be of interest to visitors. Not only would that create a presence on the Internet for this website, it would also assist search engines with categorizing it as a literary website so that they could direct the appropriate people to it.

In general, the names of websites whose links are visible on a webpage are read by search engines, and used to draw traffic to the website on which the links are posted. I regularly searched the Internet for websites that revolved around literature, and added links to them on www.TheLiteraryNet.com. By doing that, I hoped people who were interested in books and literature would view this website as a valuable resource they could use to find links to websites that would support them in their literary endeavors.

An additional fact regarding linking is that a traditional practice is to link to other websites with the hope that they will link back to your own. Search engines view links between similar websites as a sign they are popular and relevant to an Internet user’s search query. The amount of links to a website is used to determine its Domain Authority, which involves its rank by search engines. The list of links that I placed on this website has grown to over 400 links. It would have been nice if the operators of the majority of those websites had placed reciprocal links on those websites as an extension of the courtesy that I gave them, and the traffic this website sends to them. It would help increase this website’s Domain Authority. (Forgive me if that sounds selfish, but I am trying to make money, and more traffic equals more money). However, few have returned that favor. I should probably cease being kind, and remove all links that do not offer a reciprocal link back to this website. Hmmm… The only legitimate counterargument is that the links are appealing to my visitors, and should therefore remain for their benefit. Should the links remain, or should they go?

As I thought of new ideas that I felt would benefit visitors of this website, I either added them to this website or listed them as a heading. That served as notification that those features were coming in the future. The only impediment was time and the acquisition of the skills needed to implement those features. I would soon spend many days and long nights researching, studying, and learning new forms of computer programming and web development with the goal of making www.TheLiteraryNet.com the best literary social networking website on the Internet.



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